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SEO Services For Physical Therapists

Physical Therapy SEO -
Show Up Locally & Grow Your Business

Picture of Physical Therapist helping a lady

 

Higher search engine rankings are essential for physical therapy practices to thrive in today’s digital landscape. 

By implementing effective SEO strategies, practices can increase visibility and attract a steady stream of patients. 

Improved online presence not only allows for targeted marketing to specific demographics but also establishes credibility and trust with potential patients. 

With the right SEO techniques, physical therapy practices can stay ahead of competitors and ensure a consistent flow of new patients seeking their services.

Strategies to Improve Search Engine Rankings for PTs

Conduct Keyword, Competitor, and Geographical Research

It’s pretty simple to develop a keyword strategy and come up with a list of keywords that you want to go after to rank your web pages. The best SAAS tools, knowledge, and experience help you win the BEST keywords. 

We use a strategic approach to our physical therapy SEO services.

Competitor research: Knowing what keywords your competitors are ranking for, and what SEO benchmarks we’ll need to compete in the same space. This knowledge helps us gather critical information to develop an architecturally solid content and user experience SEO strategy. 

Geographical & Keyword Research: We implement a strategy that works for your geo-location. Trends, competitors, and zip codes all fit into the SEO map that is needed to help your Physical therapy clinic show up in Google.

 

Optimize Website Content – On-page SEO

User Experience: We enhance your website’s visibility by optimizing its content. Incorporate relevant keywords into meta descriptions, headers, page titles, schema, internal linking, and more. 

Speed and Navigation: We’ll help ensure that your website is user-friendly and loads quickly, as these factors also contribute to higher search engine rankings. 

Conversion Rate Optimization: Create informative and engaging content that addresses the needs of your target audience while incorporating keywords naturally.

 

Attain High-Quality Backlinks

Link Outreach: Building high-quality backlinks from reputable websites that have traffic and authority.

Relevancy: We’ll seek opportunities to collaborate with other authoritative websites to gain valuable backlinks. The links will mention your brand and/or terms of relevancy within relevant content.

 

Content That’s Published and Optimized by Visual Rankings

We’ll Publish & More: Whether we are helping you with 100% hands-off content marketing or you’re writing the content yourself, we can help you publish and optimize the content.

This helps you win that valuable traffic in search and help build your website and brand authority in your local area.

Maximizing the Impact of Physical Therapy SEO

Utilize Local SEO Techniques

Targeting patients in specific geographic areas is crucial for physical therapy practices. 

By implementing Visual Rankings local SEO techniques, your visibility in your specific location will reach a broader market and help you grow your business.

Optimizing Your Google Business Profile

We’ll want to ensure we are helping you with everything we can. Optimizing your Google Business Profile, posting updates, and creating GBP-optimized content is part of our Physical Therapy SEO Service.

Picture of a PT helping a man with an injured knee

Monitor Website Analytics & Reporting

24/7 Metrics Dashboard: Our premium metrics dashboard is perfectly suited for local clients needing the graphs and reports that are most important.

Tools We Connect: Google Analytics (GA4), Google Search Console, Local Ads, Google Business Profile Metrics, Keyword Rankings, Call Tracking, and Search Impressions are clearly defined and reported in your SEO reporting.

 

Choosing the right agency for your SEO services

Hire a Specialized Small Business SEO Agency with Proven Success

It’s crucial to choose an agency that specializes in Local SEO. Visual Rankings is an SEO Firm with a proven track record of improving rankings and driving organic traffic to local business owners.

 

Ethical SEO Practices are Essential To Your Success

We follow ethical SEO practices and adhere to search engine guidelines. 

Unethical practices such as keyword stuffing or buying spammy, low-quality backlinks can harm your website’s reputation and lead to penalties from search engines. 

We’re The Good Guys: In the past two decades, we’ve helped small business owners. None of our clients have experienced a Google penalty due to shady SEO practices. 

 

Frequently Asked Questions About SEO For PT's

 

How long does it take for SEO strategies to show results?

SEO is a long-term investment that requires patience. It typically takes several months to see significant improvements in search engine rankings. However, implementing effective SEO practices consistently will yield positive results over time. What we’ve found is that most of our clients have sloppy websites that need a lot of auditing. So, when we apply our SEO audits, we usually see an initial lift in search rankings and website visibility within the first 60 days. 

 

Can I do SEO for my physical therapy practice on my own?

While it’s possible to implement basic SEO practices on your own, hiring Visual Rankings can greatly enhance the effectiveness of your efforts. We have the knowledge and expertise to navigate complex algorithms and stay updated with industry trends.

 

View Our Full List of SEO Services Here

Have a Look at Our Case Studies

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